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Poll Finds That it May Be a Good Time for Real Estate Agent Marketing

It’s a challenging time for professionals in most industries. Most small business owners have a unique reason why sales have slowed but ultimately fingers are pointed at the recession. At the nucleus of “anti-revenue organism”  is the real estate market. The real estate industry is thought to have been the catalyst for the recession; the match that started the fire.

Despite all of the pessimism surrounding foreclosures and repossession, many people believe it is a good time to invest in real estate. A recent poll released by the Associated Press asked 1000 respondents, “Would you say that now is a good or bad time to invest in real estate?” The results are as follows:

Associated Press

Date: Apr. 22, 2009

Results:

good time to invest 64%
bad time 32%
don’t know 4%

What does this mean for real estate agent marketing? Now is the time to connect with seasoned real estate buyers. The fact that most people believe it is a good time to invest in real estate is an indicator of an improving market. But only a select niche will act on the opportunity to invest.

Rather than canvasing the town looking for first time home buyers, search your business network and get in touch with savvy real estate investors. You may even want to take a peek in the small business directory.

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8 Responses to “Poll Finds That it May Be a Good Time for Real Estate Agent Marketing”

  1. Nickey Hollenbach says:

    Yes! It is a good time to buy AND, therefore, a good time to be a realtor. And what is the easiest way to jump into the market? Hire a Virtual Assistant to research, research and research for you! Do you have the many hours it takes to find out about the neighborhood, the school district, the taxes (not just current taxes, but past and possibly future) - there is so much to research! And as a realtor, I need not tell you how invaluable a VA is for you!

    And good luck!

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  5. Convention Services says:

    Me and my friend were arguing about an issue similar to this! Now I know that I was right. lol! Thanks for the information you post.

  6. [...] found 64% of the respondents thought it was a good time to invest in real estate. (For Part One click here.) Many who had read the article were surprised. How could the results differ so greatly from the [...]

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