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Andy Palama

palama ltd

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watch brand distributor

About My Business:


Palama is an established brand in the fashion watch market since 2000, founded and run by Ippazio Andrea Palama an award winning designer from Italy, now based in established watch manufacturing centre of Hong Kong, the brand is now targeting worldwide growth in the lucrative 18-34 year old segment, in particular using ecommerce, mobile commerce and in addition to traditional brand and OEM channels, to monetise the growth in lifestyle services in the BRICS countries, in particular Brazil and China. Palama Trend is the umbrella brand for an exciting collection of fashion watches in plastic, offering Italian style at affordable retail prices from USD30-150, which will use ecommerce and aggressive pricing to expand market share against competitors, maintaining an agile and cost effective IT driven operation which can generate sustainable sales and brand recognition to underpin a planned trade sale in 2015. The business will generate revenues by exploiting and augmenting existing sales networks, in particular the innovative use of ecommerce to drive sales growth via social marketing an commerce featuring group buying and 3D personalisation engine features, harnessing word of mouth to drive sales via online campaigns targeting many countries worldwide

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