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Benjamin Masse

STEERads
Marketing

Contact Information:

Outremont, QC H2V3H7
Canada
T: +1 (415) 508-6054

Years in Business:

 

1

Clients I'm Seeking:

 

Advertisers, agencies, DSP

About My Business:

 

STEERads increases the return on investment of online advertising, leveraging artificial intelligence - ‘’The Optimal Advertising Brain’’ - to match in real-time each ad with users most likely to be interested. Our solution improves the ROI of each advertising campaign by optimizing each user-specific ad placement bid for each impression in real time: - By leveraging machine learning algorithms to predict the user’s engagement (which starts with a click, yielding conversions and customer loyalty). - By taking advantage of deep learning to better exploit the data and generalize to new configurations of input variables, even though the vast majority of the data appears non-informative (no click or conversion).

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