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Chris Linton

Linton Consulting
Marketing

Contact Information:

Astoria, NY 11103
United States

Years in Business:

 

1

Clients I'm Seeking:

 

Small companies looking for Analytics Consulting

About My Business:

 

Analytics can be viewed as the combination of three things: Strategy, Statistics and Data Engineering. When these come together, you have Analytics. Strategy is asking the right questions. Statistics is knowing how to find the answer. And Data Engineering is the glue that brings them together. So anywhere there's a question, a way to answer it and data to answer it, you'll find Analytics. But Analytics isn’t just a high level theory. There is also an executional framework to support its implementation. (More to come...) • Statistically-focused and business minded with a deep understanding of how analytics generate tangible business insights • Build & direct business analytics projects from end to end • Experienced in translating business questions into analyses, interpreting statistical outputs as actionable business recommendations, then communicating results to leadership • Analytics Solutions—taking business problems/questions and translating them into mathematical solutions, then inferring business insights from mathematical models • Architect—design project processes and flow to maximize efficiency, scalability and repeatablility • Developer—develop new projects both to answer unique one-off questions and to widen the analytics portfolio, creating new scalable, flexible solutions that are repeatable Software: SAS, SPSS, R, EViews Analytics: Regression (Logistic, Linear, Neg-Binomial), Experimental Design, Time Series, CHAID, Segmentation, Survey Review, Decision Trees, Data Mining, Product/Store Expansion, Direct Mail, Digital Media/Metrics, Variable Transformations, Max Diff, Conjoint, Choice Modeling, Multivariate and A/B testing, Marketing/promotional Effectiveness, Optimization, Insight Interpretation, Factor Analysis Management: Communication, Storyboarding, Presentation Building, Indirect Reports, Statistical Training, Project Management, Project Architecture, Solutions Development

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