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Deitra Pester

Helena IR
Graphic Design

Contact Information:

Helena, MT 59602
United States

Years in Business:

 

5

Clients I'm Seeking:

 

I am seeking clients in need of graphic design services.

About My Business:

 

My focus is graphic design and promotional branding & marketing. I graduated in 2011 from Montana State University with a Bachelors Degree in Graphic Design. I have been living in Helena for over five years now and below are professional experiences. My current position at the Independent Record I am a Special Sections Coordinator and Graphic Designer. With this position I design special publications and ads for both paper and online, as well as design promotional materials to help advertise and market the Independent Record. I have designed such special sections as: At Home in Helena, Festival of Trees, Best of Helena, Chamber of Commerce Report, Cross Cut, and more. I also design ads for contracted clients. I have gained experience in marketing and advertising in this position, and understanding of how the newspaper industry works. I have developed my networking around Helena and other Lee Enterprise newspapers across Montana. At Allegra I worked as a Graphic Designer and Prepress Specialist. Some of my main duties were to design, organize, and process work in a timely manner to help meet deadlines. Some of the client’s I designed for were Mergenthaler Transfer and Storage, ACLU Foundation, Montana Wilderness Association, and Pediatric Dentistry. I have done multiple pieces for businesses like the Myrna Loy Center and individuals such as Representative Liz Bangerter- Montana House of Representatives. With this position I gained knowledge of the production process from print to press, brand consistency, and direct mailing processes. Ben Franklin I was an Art Framer. I had to organize projects and frame them in an orderly and very precise manner. While manning the front desk, giving great customer service, and still ensuring that projects were completed before deadlines. I was in constant communication with clients of all ages and demographics. Clear communication with clients and peers was key to ensuring that each piece was framed correctly. During my education I learned a lot about designing online advertisements, but at the IR I have learned a lot about the different types of online ads, marketing techniques for such ads, and the effectiveness of each. I have also learned about online marketing tools that are available through google, such as Double Click for Publishers. As an individual, I am constantly looking at current advertising and marketing trends in the newspaper as well as competing markets to see what promotional and design strategies are in use and how they appeal to consumers. Aside from experience gained through classes and work, I am constantly looking to broaden my professional scope, and eager to learn new skills. I learn quickly and work efficiently and professionally in a busy environment. I work well with people, have a strong work ethic, I am very skilled with programs like Adobe design suite, and am very organized. Most of all I am an honest person, a hard worker, and devoted to what I love.

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