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Igor Krakovsky

Digital Room, Inc.
Marketing

Contact Information:

Van Nuys, CA 91406
United States

Years in Business:

 

15

Clients I'm Seeking:

 

I’m an experienced online marketing professional with a successful track record of creating and executing strategies to drive traffic, conversion and revenue on consumer & business websites. Over the last 14 years in the Internet space, I've gained a strong expertise in e-commerce management, acquisition and retention marketing, online merchandising, analytics, and budgeting & forecasting. I’m an entrepreneurial leader with proven abilities to adopt new functionality in the constantly evolving online space. I thrive both in established as well as start-up environments.

About My Business:

 

QUALIFICATIONS / SKILLS • Solid track record of growth within organizations • Demonstrated ability to impact an organization’s growth • Demonstrated ability to grow lifetime value of a customer base, as a key part of a successful business enterprise • Solid grasp of IT functionality within web structure, applications and operations management • Understanding of how to utilize analytics to drive strategic marketing decisions • Proficient in retention initiatives, including email, site merchandising, customization, and other tools • Ability to understand big picture concepts while maintaining meticulous attention to detail • Successful in managing and implementing online retention and acquisition channels • Ability to participate as a strategic partner in the development of the company’s long term plans • Excellent communication skills through all levels of an organization • Thrive in an environment that includes a heavy work load with tight deadlines Specialties:• Email Marketing • Marketing Automation • Lifecycle Marketing • Email Service Provider (ESP) Selection & Management • New Customer Acquisition • Customer Retention • Display Marketing • Remarketing / Retargeting • Affiliate Marketing • Pay-Per-Call Programs • Paid Search SEM • Social Media Marketing • Product Marketing • Website Promotions • Lead Generation • Business Development • Conversion Optimization • B2C / B2B • Reporting / Analytics • Team Management

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