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Lisa LaCour

Outbrain
Digital Media

Contact Information:

New York, NY 10003
United States

Years in Business:

 

20

Clients I'm Seeking:

 

Publishers and brands looking to drive audience and increase engagement to their content.

About My Business:

 

Outbrain (www.outbrain.com) is the leading content discovery platform, reaching a highly engaged audience through distribution on top publisher sites, including New York Times, USA Today, iVillage, Boston.com, Chicago Tribune, Newsweek, The Boston Globe and Slate. Outbrain provides publishers a service for recommended links to increase traffic and generate revenue, and marketers an easy way to drive traffic to their content at scale and amplify their message alongside the publisher’s own editorial recommendations. This unique placement is viewed by users as editorially endorsed and enables Outbrain to deliver audiences who self identify as wanting to engage in the marketer’s content. Outbrain’s content recommendation technology uses a complex set of algorithms to serve up stories of particular interest to each individual reader’s reading preferences, finding content that simple “related links” would not. Just as Amazon recommends books and Netflix movies, Outbrain recommends news, videos and other content to readers actively in content consumption mode. Outbrain technology and traffic acquisition opportunities are available for website, mobile and video experiences.

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