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Peter Turcaj

PTConsulting
Marketing

Contact Information:

M4P0A2
CA

Years in Business:

 

30

Clients I'm Seeking:

 

Clients that are seeking to differentiate their product and/or service from the competition!

About My Business:

 

There is no correlation between Advertising and Sales. That is the truth. The deception is when you are told otherwise. That is the truth. Don’t be driven to desperation by chasing that which does not exist, or more to the point, that which doesn't affect your bottom line in a positive way. Chase that, which does exist…AWARENESS. That is the truth. It is only awareness that can provide the foundation to achieving your corporate marketing goals. Does advertising work? Absolutely. Does it work to increase your sales? Never. Awareness, and awareness alone is what will increase your sales. That is the truth. Billions of dollars are spent annually on Marketing efforts. However, marketing only works when it is built on a foundation of awareness. Nothing more, nothing less. Generate awareness...Engender trust...Steer to top-of-mind! That is the truth, the whole truth, and nothing but the truth. If you are ready for the truth, and ready to activate awareness to increase your sales...let's talk! I work with Product Marketing and Management to ensure the correct-mix of benefits and features as they relate directly to positioning and price. Furthermore, the planning, organizing, staffing, training, and managing of marketing functions are designed to achieve company objectives of visibility, growth, sales and profits. This is attained through a consistent marketing message, one that is loyal to the corporate direction.

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