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Steven Waters

My eBux, Inc.
Marketing

Contact Information:

Orem, UT 84059
United States

Years in Business:

 

10

Clients I'm Seeking:

 

We work with clients to create a custom direct response marketing campaign that solicits a direct response which is both specific and quantifiable.

About My Business:

 

In direct marketing (such as telemarketing), there is no intermediary broadcast media involved. In direct-response marketing, marketers use broadcast media to get customers to contact them directly. It is direct-response marketing because the communications from the customer to the marketer are direct, this differentiates it from simple direct marketing in which the communications from the marketer to the customer are direct, but do not allow for instant feedback. Like direct marketing, direct-response marketing seeks to elicit action. It is inherently accountable since results can be tracked and measured. Furthermore, direct-response campaigns perform best if the underlying strategies and tactics are highly competitive. Direct-response advertising is characterized by four primary elements: 1) An offer 2) Sufficient information for the consumer to make a decision whether to act 3) An explicit "call to action" 4) Means of response (typically multiple options such as a toll free number, web page, and email)

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