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Joseph A. Vicari

Vicari Group, Ltd.

Contact Information:

New York, NY 10036
United States

Years in Business:



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Highly motivated dynamic creative thinkers focused on strategic excellence & brand leadership with a broad range of experience in banking, mortgages, cosmetic, and dentistry, hospitals, eye care, non-profit, home improvement, restaurants, Jewelry and more.

About My Business:


The Vicari Group and it's partners specialize in providing a full suite of marketing services -- from PR to advertising to e-marketing to social media communications -- film and video production services -- as well as the marketing expertise to tackle virtually any marketing challenge. Our diversified services and experience – translate into a passion for developing "big ideas" that have helped my past clients' businesses grow and prosper. The Vicari Group and it's partners GM&P Advertising combined bring over 70 years of experience from the advertising agency and corporate marketing/communications settings that focuses on a strategic planning process in order to develop clear, synergistic, cost effective advertising and marketing programs. Bob Meiers is a founding partner of GM&P Strategic Advertising. He has over 30 years’ experience designing and implementing strategic marketing plans, resulting in increase of market share and sales for his clients. Bob is unrelenting in his pursuit of understanding the underlying motives for consumer purchase behavior of his client’s products and services. Some highlights of Bob’s career are setting the opening week sales record for an individual McDonald’s Restaurant, repositioning Friendly’s Restaurant and redesigning the Lasik Eye Surgery Industry. Marc Goldstein is a founding member of GM&P Strategic Advertising. With over 30 years of industry success beginning in 1979, Marc gained his expertise as by climbing the media ladder to VP, Media Director for some of Philadelphia’s largest advertising agencies since 1981. During his career Marc has built deep relationships with all of the major local and national broadcast companies in and around the greater Philadelphia area making his network strong and respected. Marc specializes in bringing together all aspects of advertising and marketing in a synergistic, cost-effective manner that builds awareness and delivers results. Joe Vicari is a former Money Store ad veteran and medical marketing pioneer who is a proven customer acquisition expert, branding and creative strategist. Expert in advertising, integrated marketing & broadcast media (TV, Radio) helping businesses standout from the competition, generate leads, drive sales & revenue. Joe has helped clients develop a definable direction (USP) to compel prospects to engage them from the creation of The Money Store’s “Combo Loan.” He has played a key role in the development of the “Less than Perfect” finance language becoming an industry standard, and is a leading pioneer in the development of the celebrity spokesperson model in the field of healthcare from the local to the national level. Joe is a highly motivated dynamic lead creative thinker, radio and television seasoned producer director focused on strategic excellence & brand leadership with a broad range of experience in banking, mortgages, cosmetic, dentistry, hospitals, eye care, non-profit, home improvement, and more. Joe brings over 25 years of experience on Madison Avenue and in corporate environments from the local to national level. After one of the worst economic storms in history business growth is rebounding, and more and more businesses are endeavoring to increase growth.

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