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Yasheen S. Vickers

ama
Marketing

Contact Information:

Burlington, NJ 08016
United States

Years in Business:

 

15

Clients I'm Seeking:

 

I'm seeking clients that are looking for Marketing help.

About My Business:

 

Directing the creative function so that the environment, culture, team, capabilities, tools, processes, expectations, work style and other elements support the strategic goals of clients. • Ensuring that the creative function operates in an efficient, profitable manner • Ensuring that our creative product remains leading edge and ahead of our competition • Ensuring that our high quality of creative and production is upheld, maintaining consistently high standards for him/herself and others on the team • Delivering strategic communication solutions that help our clients attain their marketing and communications objectives • Listening, asking, hearing, prioritizing and translating client situation, marketing goals and information into strategic brand concepts, voice, messages and rationales • Collaborating and contributing to the creative process as a leader of a creative team, and as a member of the account team • Co-leading the unified creative/account management process in order to execute on client projects • Writing and presenting cohesive and persuasive rationales for campaign approaches • Leading the unified process of marketing/concept/design and post-production execution • Leading the unified process of marketing/concept/design and interactive/web/video/motion graphics • Ensuring the professional development and readiness of the creative team • Managing the evolution of the agency’s technology needs and marketing technology and digital marketing capabilities.

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